Who is Analyse Danmark?
Analyse Danmark is a Danish research institute with a Nordic focus. We were among the first to recognise the many new opportunities that the Internet has created for the research industry through web-based surveys, challenging the existing more traditional research institutes.
But we can do much more.
Core competences
→ Customer analyses and member surveys
The methodology
Flexible analysis methods
The choice of method depends on the problem, but most often our quantitative analyses are conducted as web-based surveys, but we also master traditional data collection methods such as telephone (CATI) and postal surveys.
When it comes to qualitative research, we offer a variety of methods carried out by highly experienced moderators. For example, focus groups, in-depth interviews or online bulletin boards could come into play.
Most methods are available in both traditional face-to-face and online versions, which offer better geographical spread and are less time-consuming for respondents.
The team
Meet the team behind Analyse Denmark
Get to know the passionate people behind our success! Our team consists of dedicated experts with different backgrounds and competences working together to deliver the best solutions for our customers.
Read about our memberships
Memberships
ESOMAR
Analyse Danmark is a member of the international industry organisation ESOMAR (World association for market, social and opinion research), which sets industry standards for opinion and market research.
DI Advisors
Analyse Danmark is a member of DI Rådgiverne, DI's trade association for knowledge and consultancy companies.
The focus is on the growth, value creation and utility that professional knowledge counselling contributes to companies and society in general.
Qualnet
Kvalnet focuses on the development and application of qualitative methods, including
Contribute to new methods within the qualitative methodology
Establish sparring meetings and exchanges to provide members with access and new knowledge in qualitative methods
Promote the visibility of qualitative methodology in Denmark
Nordic Research Alliance
Analyse Danmark is a co-founder of the Nordic Research Alliance, which is a collaboration between Analyse Danmark, Swedish Novus, Norwegian Respons Analyse, Icelandic Midlun and Finnish Otantatutkimus Oy.
Read more about Nordic Research Alliance here or visit Nordic Research Alliance's Home page.
From attitude to insight to action
Collaboration - Nordic Research Alliance
Nordic Research Alliance is a collaboration between Analyse Denmark, Swedish Novus, Norwegian Respons Analyse and Finnish Otantatutkimus Oy.
Analyse Denmark's participation in this collaboration makes us a natural choice if you need analyses in the Nordic market - and only want one point of contact but local expertise in each country.
We can offer our customers the opportunity to also have both qualitative and quantitative high-quality surveys in Sweden, Norway and Finland at a reasonable price. Together, the alliance has access to more than 200,000 panel members in the four countries.
The partnership is also used to share knowledge about products and methods and develop common technological platforms for the benefit of both partners and customers.
Novus is a research institute, established in 2006, with the ambition to combine traditional research methods with modern media.
Novus offers services within public opinion, marketing and strategy that are carried out with methods adapted to the topic and target audience.
Novus’ Sweden panel consists of 50,000 Swedes.
Click here here to visit the Novus website.
Respons Analyse offers a wide range of different types of surveys and specialises in the following areas:
- Political polls and other attitude and opinion surveys
- Customer satisfaction surveys and mystery shopping
- Surveys in Media and Communication
- Retail and product development
Respons Analyse's panel ResponsPanelet consists of 45,000 Norwegians and is one of the largest online panels in Norway.
Click here here to visit Respons Analyse's website
Otantatutkimus Oy is an independent research institute established in 1980.
Otantatutkimus Oy is based in Helsinki, Finland and offers both qualitative and quantitative research methods.
Otantatutkimus Oy's panel consists of 12,000 members.
Click here here to visit the website of Otantatutkimus Oy.