{"id":480,"date":"2023-08-07T14:08:07","date_gmt":"2023-08-07T14:08:07","guid":{"rendered":"https:\/\/business-one.local\/?page_id=480"},"modified":"2025-06-25T12:30:48","modified_gmt":"2025-06-25T10:30:48","slug":"about-us","status":"publish","type":"page","link":"https:\/\/analysedanmark.dk\/en\/om-os\/","title":{"rendered":"About us"},"content":{"rendered":"
\n
\n
\n
\n\n
\"\"<\/figure>\n\n<\/div><\/div>\n\n
\n\n

Who is Analyse Danmark?<\/h1>\n\n\n\n

Analyse Danmark is a Danish research institute with a Nordic focus. We were among the first to recognise the many new opportunities that the Internet has created for the research industry through web-based surveys, challenging the existing more traditional research institutes. <\/p>\n\n\n\n

But we can do much more.<\/p>\n\n\n\n

Core competences<\/h2>\n\n\n\n

\u2192 Customer analyses and member surveys<\/a><\/strong><\/p>\n\n\n\n

\u2192 Attitudinal and opinion surveys<\/a><\/strong><\/p>\n\n\n\n

\u2192 Building and running customer and member panels<\/a><\/strong><\/p>\n\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/header>\n\n

\n
\n
\n
\n\n

The methodology<\/p>\n\n\n\n

Flexible analysis methods<\/strong><\/h2>\n\n\n\n

The choice of method depends on the problem, but most often our quantitative analyses are conducted as web-based surveys, but we also master traditional data collection methods such as telephone (CATI) and postal surveys.<\/p>\n\n\n\n

When it comes to qualitative research, we offer a variety of methods carried out by highly experienced moderators. For example, focus groups, in-depth interviews or online bulletin boards could come into play. <\/p>\n\n\n\n

Most methods are available in both traditional face-to-face and online versions, which offer better geographical spread and are less time-consuming for respondents.<\/p>\n\n<\/div><\/div>\n\n

\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
\n\n
\n
\n
\n\n

The team<\/p>\n\n\n\n

Meet the team behind Analyse Denmark<\/h2>\n\n\n\n

Get to know the passionate people behind our success! Our team consists of dedicated experts with different backgrounds and competences working together to deliver the best solutions for our customers.<\/p>\n\n<\/div>\n\n

\n
\n\n
\"\"<\/figure>\n\n\n\n

Henrik Feindor Lyhne<\/strong><\/p>\n\n\n\n

Managing Director & Partner<\/p>\n\n\n\n

(+45) 43 33 10 21
hfl@analysedanmark.dk<\/a><\/p>\n\n<\/div><\/div>\n\n

\n\n
\"\"<\/figure>\n\n\n\n

Marianne Hjelm Parastatis<\/strong><\/p>\n\n\n\n

Head of Qualitative Research<\/p>\n\n\n\n

(+45) 43 33 10 28
mhp@analysedanmark.dk<\/a><\/p>\n\n<\/div><\/div>\n\n

\n\n
\"\"<\/figure>\n\n\n\n

Jesper Kromann-Larsen <\/strong><\/strong><\/p>\n\n\n\n

Senior Research Consultant<\/p>\n\n\n\n

(+45) 43 33 10 20
jkl@analysedanmark.dk<\/a><\/p>\n\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

\n
\n
\n\n

Read about our memberships <\/p>\n\n\n\n

Memberships<\/h2>\n\n<\/div>\n\n
\n
\n
\n\n
<\/path><\/svg><\/span><\/div>\n\n\n
\n\n

ESOMAR<\/strong><\/h3>\n\n\n\n

Analyse Danmark is a member of the international industry organisation ESOMAR (World association for market, social and opinion research), which sets industry standards for opinion and market research.<\/p>\n\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

\n
\n\n
<\/path><\/svg><\/span><\/div>\n\n\n
\n\n

DI Advisors<\/strong><\/h3>\n\n\n\n

Analyse Danmark is a member of DI R\u00e5dgiverne, DI's trade association for knowledge and consultancy companies. <\/p>\n\n\n\n

The focus is on the growth, value creation and utility that professional knowledge counselling contributes to companies and society in general.<\/p>\n\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

\n
\n\n
<\/path><\/svg><\/span><\/div>\n\n\n
\n\n

Qualnet<\/strong><\/h3>\n\n\n\n

Kvalnet focuses on the development and application of qualitative methods, including<\/strong><\/p>\n\n\n\n

Contribute to new methods within the qualitative methodology<\/p>\n\n\n\n

Establish sparring meetings and exchanges to provide members with access and new knowledge in qualitative methods<\/p>\n\n\n\n

Promote the visibility of qualitative methodology in Denmark<\/p>\n\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

\n
\n\n
<\/path><\/svg><\/span><\/div>\n\n\n
\n\n

Nordic Research Alliance<\/strong><\/h3>\n\n\n\n

Analyse Danmark is a co-founder of the Nordic Research Alliance, which is a collaboration between Analyse Danmark, Swedish Novus, Norwegian Respons Analyse, Icelandic Midlun and Finnish Otantatutkimus Oy. <\/p>\n\n\n\n

Read more about Nordic Research Alliance here<\/a> <\/strong>or visit Nordic Research Alliance's Home page<\/a>.<\/p>\n\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

\n
\n
\n
\n
\n
<\/div>\n\n
<\/div>\n<\/div><\/div>\n\n
\n
<\/div>\n\n
<\/div>\n<\/div><\/div>\n\n
\n
<\/div>\n<\/div><\/div>\n\n
\n
<\/div>\n\n
<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
\n
\n
\n\n

From attitude to insight to action <\/p>\n\n\n\n

Collaboration - Nordic Research Alliance<\/h2>\n\n\n\n

Nordic Research Alliance is a collaboration between Analyse Denmark, Swedish Novus, Norwegian Respons Analyse and Finnish Otantatutkimus Oy.<\/p>\n\n<\/div>\n\n

\n
\n\n