{"id":44061,"date":"2024-12-16T04:51:10","date_gmt":"2024-12-16T03:51:10","guid":{"rendered":"https:\/\/analysedanmark.stage.heyrobot.com\/?page_id=44061"},"modified":"2025-05-20T13:02:15","modified_gmt":"2025-05-20T11:02:15","slug":"lyreco","status":"publish","type":"page","link":"https:\/\/analysedanmark.dk\/en\/cases\/lyreco\/","title":{"rendered":"Lyreco"},"content":{"rendered":"
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\"Lyreco\"<\/a><\/figure>\n\n<\/div><\/div>\n\n
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Lyreco<\/h1>\n\n\n\n

Global company needs local market knowledge.<\/p>\n\n\n\n

The challenge<\/h2>\n\n\n\n

What do you do when you need to increase insight into your market, competitors and their go-to market strategies to maintain your position as a major player in a competitive market when everyone in the industry is keeping their information close to their chest? B2B market and competitor analysis for Lyreco Scandinavia.<\/p>\n\n\n\n

With offices in 42 countries across four continents Lyreco<\/a> among the world's largest suppliers of products and services for workplaces. This includes office supplies, office furniture, IT and print, catering, hygiene and personal safety equipment. Therefore, it is particularly important for Lyreco to have in-depth knowledge of each market to ensure that the focus is always on customer needs. In Scandinavia, Lyreco is also recognised as one of the leading suppliers in its field, and the company aims to be equally strong in the three Scandinavian markets in the future.<\/p>\n\n\n

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